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HOW TO DESIGN A MEMORABLE LOGO?

The world has become a highly competitive place for the survival of any brand out there. The only differentiating factor between these brands is their brand identity and brand image. A company’s logo is the most crucial element of its brand identity. This is the factor that places a brand apart from its competition. Hence,…

HOW HAS COVID AFFECTED MARKETING IN 2021

How has Covid Affected Marketing in 2021 2020 was a tough year for everyone. No one in their wildest dreams could have ever imagined that everyone would be locked inside their houses. Just like us, the economy, market, businesses, etc. were also hit. It is famously said that an earthquake isn’t as deadly as its…

HOW TO GIVE DESIGNERS FEEDBACK BETTER?

Graphic designers work really hard while preparing the ideal design for your brand. It takes hundreds of hours to brainstorm and doodle on the drawing board, to make something that will appeal to the clients. Hence, receiving feedback on that hard work becomes a huge part of the work they actually do. One of the…