How To Pick The Perfect Logo Icon For Your Brand in 2021

Get A Perfect Logo Icon

Getting a logo icon for your company is one of the most crucial steps towards transforming your company into a brand. People will know you more by the logo, or the tagline than by your name or your product. Hence, getting the right logo design for your company is of utmost importance.

Once you get a logo, the icon that you choose will remain with your audience forever. With tons of options to choose a logo from, getting the right logo design for yourself looks like a daunting task.

And why not? In contrast, your logo icon will be the focus of your visual identity. Therefore, the right choice might be tough. Perhaps, that’s the reason why we have taken the job into our hands to educate you on how you can choose a perfect logo for your company.

Keep reading!

Table Of Content

    Types Of Logo Icon That You Can Make

    When designing a logo there is plenty of option to choose from. There are a lot of types of logo icons that you can use. Below are the top three best logo icon types that can do wonders for your brand.

    Abstract Logo Icons

    These logo icons are the toughest to design and solely depend on the creativity of the designer. Instead of using general elements, these logo icons are made of geometric shapes representing your brand. Pepsi’s logo design is one of the best examples of abstract logo design.

    For a unique and original piece of logo design that is versatile and capable to stand the fight of timeliness, you can use an abstract logo icon. If your company has already got a good name in the market and your industry, using an abstract logo icon should be your priority.

    Pictorial Logo Icons

    As the name suggests, pictorial logo icons use a general object with a pinch of new refinement. Apple’s logo and Twitter’s logo are examples of the best pictorial logo that you will ever see.  

    If your brand name is inspired by a real object that can be easy to design, you should think about getting a pictorial logo icon for your brand. Target is another example of a successful pictorial logo design.

    There are plenty of successful brands that have used pictorial logo icons and they are highly successful. Because, in the end, it’s all about having designed a logo that is as simple as to grab the attention and make sense within seconds.

    Crest And Emblem Logo Icons

    These are logo designs that incorporate the name of the business in a badge with a strange and remarkable element. If you want your company to be associated with a daily tradition or longevity trying an emblem logo icon will never be a bad option for you.

    The superman logo or the logo of Starbucks Coffee is one of the best examples of how one can use the emblem logo icon to be the most successful and admired logo design in the world.

    How To Choose The Best Logo Icon For Your Brand

    If you are unaware of how you can choose the best logo icon for your brand, it will look like one of the most robust tasks to pull off. However, if you get your basics right you can make the right choice for your brand.

    What’s Your Core Idea

    No matter if your audience already knows who you are and what you do or not, they will instantly make a judgment of your brand in their mind when they see your logo. Therefore, you need to make sure what kind of a trait you want to get across. If you have figured this out already it’s great. Otherwise, sit with a pen and paper and make a list of all the adjective that defines the qualities of your brand.

    Now, this can be anything from professional to playfulness, or serious, or casual, or trustworthy or anything. The core idea of your brand should be reflecting in your logo design.

    Is Your Design Simple?

    You have to ask this question when you get your design ready. If your logo icon is hard to figure out it is, it will be difficult for your audience to understand who you are and what you do.

    If your audience does not understand the idea behind your brand, they will forget it and move on to the next in no time. Hence, you have to make sure that your logo icon is simple to understand. In addition to this, a simple logo icon will easily be scaled up and down depending upon the marketing level. This is crucial in the world of the internet where you will be advertising your brand both online and offline.

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    Look For Similar Inspiration

    The industry that you work for must have a particular target product. You can use a generic product from your industry and design it like your logo icon. These types of logo icons can instantly define what you have to offer and can work fine for your brand if you are a new business.

    Apple had a bitten apple as its logo icon. And the bite was like the computer byte that was enough to make the logo design an instant hit in the market. Your inspiration is everywhere, you just need to open your eyes for every opportunity and embrace what is there for your brand.

    Get As Much Feedback As Possible

    Getting feedback from your friends, family, and your colleagues is important. It will give your design scope of improvement. You have to understand that the design that you want is not for you but your audience. Therefore, you should always consider the objective opinion of your audience in the first place.

    Getting to design a logo icon for yourself might be tempting. And as a first time, there are a lot of things that can potentially go wrong. Therefore, taking honest feedback and working on them is important.

    Getting Your Logo Icon Designed

    If you are unsure if you can design a logo icon for yourself, it is better not to take any chance. You should always hire a designer other than taking the job in your hand and trying to save a couple of bucks.

    If you are a new business that runs with a very tight budget, we are there to help you. At Designfier you can get your logo design ready for as low as $99. And it’s not just one design but fifteen designs to choose from. Moreover, if you do not like any of the designs by our professionals, we guarantee you a 100% money-back guarantee.

    Or, you can also get a designer on any of the freelance websites with whom you can discuss all your plans in detail and get your design ready. There are plenty of ways of getting your design ready.

    All the best!

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    Vikash is a content writer, currently active in the field of designing and brand building. He is an avid reader and a internet savvy, always keen to learn more about brands and the way they communicate with their wide audience.