Designing a Medical logo in 2021
No matter what business you are in today, having a logo design is a need. Your logo design is the face of your brand and your company. It reflects who you are in your absence. Therefore, one should never compromise when it comes to logos. The same goes for medical logos.
The field of medicine is one of the most challenging fields to work in. Therefore, to ease some of the adversities of the job, you should always have a consoling, friendly and warm medical logo design.
But before that what exactly is a good medical logo? Or what is a good logo?
Well., the answer is if your logo design is meeting your expectations or not. If it does, for you and your company it can be a good logo. If not, it’s time for you to rethink. Therefore, today we are gonna discuss the five best tricks on how to create a medical logo. Perhaps, if you are in the medical field, this read is dedicated to your service.
1. Getting the right element for your medical logo
Okay, now that you want to get your medical logo designed, you know that you need an element, or a symbol, or an icon. Now, choosing that can be a daunting process if you are not a regular designer and have no experience in design or whatsoever.
Hence, in such a situation what designers do is that picking some most important elements or objects from the industry in which the desired logo works. For example, if you want a restaurant logo, using a spoon in your logo is a good option because it gives a sense of hunch that the company operates in the food and beverage industry.
Similarly, when you want a medical logo using symbols like Hygieia bowl, or Asclepius’s staff is a considerable option. Or you can also use the body part in which you specialize in. It can be eyes for an ophthalmologist, tooth for a dentist, etc.
2. Picking up the perfect color
The field of medicine is all about health, warmth, compassion, nature, freshness, and life. Therefore, you will always want to get a logo design that reflects these personalities. Perhaps, when it comes to defining the personality of a logo design, color plays a vital role.
Nevertheless, if you are in the medical profession, and are looking for a medical logo then red, green, and blue are some of the most suited colors that you can use in your logo design. If you want to know about how colors can successfully talk about your personality, you can read this.
3. How about a decent font?
Okay, do you think fonts have any impact on what’s written? Well, you might be thinking that no it does not. But, the reality is that fonts contribute to defining the meaning that the reader or the viewer perceives.
Now, would you like to visit a doctor who is very unhygienic, and does not maintain basic sanity too? I doubt you will not! In the same way, if you use a font that looks messy, or lacks freshness, your audience will not like you.
Not just that, what if you go to a doctor and he explains your issue to you in an overly-complexed way? Would you like to visit that doc again? No, you won’t. Similarly, if you use a font that is not easily understandable, you will lose the spark that you want from your medical logo.
Therefore, you must use a simple, sober, and easily recognizable font.
4. Do not add too much information
Your logo should always consist of three or fewer icons. Using elements that are more than three elements will always have more information jotted together. This will make the logo design look messed up and it will be harder for your audience to understand it with a single glance.
Also, adding fewer elements gives you the option to use the negative space and your elements creatively that always adds value to your design. For a medical logo always make sure that you keep space and keep your logo clean because this is what your audience will least expect from you.
5. General information for the best logo design
When you get your design ready to be brought out to the world, you will have a lot of different options in which you can download and print your design.
Always choose Vector images as it will be useful for you if you use your logo with versatility. Vector image makes sure that your logo design does not distort upon zooming in-out.
Also, another thing that you want to keep in mind is that you should always use positive elements. The purpose of your medical logo design is to add value to your customers, and not to scare them.
In case you still find that process of designing a medical logo, in such cases, you should always opt for getting yourself a designer. Compromising with your logo design will have a severe impact on your brand, and just to save a few dollars you should never take a chance. You can get a designer for your medical logo at as low as $99 at Designfier.
