{"id":1656,"date":"2020-08-12T08:04:04","date_gmt":"2020-08-12T08:04:04","guid":{"rendered":"https:\/\/www.designfier.com\/blog\/?p=1656"},"modified":"2024-05-29T14:24:07","modified_gmt":"2024-05-29T14:24:07","slug":"perfect-logo-size-guidelines","status":"publish","type":"post","link":"https:\/\/www.designfier.com\/blog\/perfect-logo-size-guidelines\/","title":{"rendered":"Perfect Logo Size Guidelines for Websites, Social & Print"},"content":{"rendered":"\n

Perfect Logo Size Guidelines<\/span><\/h1>\n\n\n\n\n\n

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In order to make the most out of each platform, you should follow logo size guidelines.<\/em><\/p><\/blockquote>\n\n\n\n

The logo is the most important part of a company’s brand. It is the first step towards branding and helps in creating an identity of the company for the customers. People can easily relate with a logo that is easy to remember. A great looking logo helps in marketing, increases brand recall and establishes an emotional connection with the audience.<\/p>\n\n\n\n

While there are a lot of ways to develop a great custom logo<\/a><\/span>, you might want to have a look at your logo size across different platforms. Each platform has a different standard size to upload a logo. Your logo might look smaller on YouTube than it looks on Instagram or Facebook. Even print media has a different sizing requirement for the logo as you don\u2019t want to have a tiny logo on a billboard or an insanely sized logo for a small poster. <\/p>\n\n\n\n

Want to get a luxurious logo?<\/span> <\/span><\/span>
Yes <\/strong><\/div><\/a><\/div><\/div><\/div><\/div><\/div>\n\n\n\n

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Now, we know that searching for logo size guidelines<\/strong> on the internet could be a huge annoyance. <\/p>\n\n\n\n

So, here is a complete guide to provide you perfect logo size guidelines for Websites, Social and Print. <\/span><\/h2>\n\n\n\n

Ensuring your logo meets the specific size requirements for various platforms is crucial, but the foundation of this is a professional logo design. This initial step determines how effectively your logo represents your brand across diverse applications. If you’re aiming to develop a visually appealing and impactful logo, partnering with a professional logo design<\/a> service can make a significant\u00a0difference.<\/p>\n\n\n\n

But before we move towards these logo sizing guidelines, let\u2019s discuss some basics:<\/p>\n\n\n\n

Logo Sizing Basics<\/span><\/h3>\n\n\n\n

\u00b7         Logo Measurement: <\/span><\/h4>\n\n\n\n

Logos dimensions are generally measured in Pixels. So you will find the logo dimensions usually in 500px by 500px<\/span> where PX is pixels or dimensions<\/span>. Also, the file size would be in KB\/MB\/GB.<\/p>\n\n\n\n

\u00b7         Vector Files: <\/span><\/h4>\n\n\n\n

Vector files are the master files which are crucial in scaling your logo or send it to the designer for further edits. They are usually in SVG format and can be used to get JPEG or PNG files.<\/p>\n\n\n\n

\u00b7         Different Versions of Your logo: <\/strong><\/h4>\n\n\n\n

You should also have Horizontal, Vertical and Square versions of your logos so that they can be used across various platforms such as billboards, websites, posters etc.<\/p>\n\n\n\n

\u00b7         Using PNG for online: <\/span><\/h4>\n\n\n\n

PNG files are lossless compressed files which allows the quality of your logo to be maintained along with faster load times. They also allow for logos to have transparent backgrounds which are great for internet based usage.<\/p>\n\n\n\n

\u00b7         Brand Guidelines for Logo: <\/span><\/h4>\n\n\n\n

You should have a ready to use brand guidelines document for your logo placement so that it is consistent across all communications.<\/p>\n\n\n\n

Now, let\u2019s have a look at the actual logo size guidelines:<\/span><\/h3>\n\n\n\n

1.       Logo Size Guidelines<\/span> <\/span>for Websites:<\/span><\/h3>\n\n\n\n

A website is like an online window to your business. It is your online shop. Whether or not you are selling on the internet, it is a platform where your potential customers can interact with your business. <\/p>\n\n\n\n

They can read about your company vision, your services and products and can contact you via your business website. So, having an attractive website design<\/a><\/span> and your brand logo on your website is crucial. Also, we recommend you using PNG files for websites so that they load faster and the quality is not compromised.<\/p>\n\n\n\n

Well, most websites today use their logos on the top banner or header of the webpage. This way, the logo can be visible while navigating to other pages and seem consistent across the whole website. Another place to use your logo in a website is the Favicon (the icon next to your web-address bar).<\/p>\n\n\n\n

\u00b7         Using Logo on Website Header<\/span><\/h4>\n\n\n\n

The logo is placed on the top left corner of your website navigation bar. Most online website building platforms will provide you the option to upload your logo file on the navigation bar. The logo size here will majorly depend on your website theme and positioning, but the height of the logo would be around 20px to 30px<\/span>. The width of the logo would depend on how long your brand name is going to be.<\/p>\n\n\n\n

\u00b7         Using Logo on Favicon: <\/span><\/h4>\n\n\n\n

The logo that should be used for favicon should contain only the icon as there is no readability of the text there and the appropriate sizing would be 16px by 16px.<\/p>\n\n\n\n

2.       Logo Size Guidelines<\/span> <\/span>for Social Media:<\/span><\/h3>\n\n\n\n

Social media is a platform where your potential audience is going to be. This is a space where you can easily attract your audience by starting meaningful conversations, advertising and promoting your product using images, videos or text.<\/p>\n\n\n\n

There are various social media platforms such as Instagram, Facebook, YouTube, Twitter<\/span> etc. Each platform offers different features and different options to present your logo such as profile picture, cover photos, banners and posts. All of these options have different logo sizing specifications which are mentioned below:<\/p>\n\n\n\n

\u00b7         Logo dimensions on Instagram:<\/span><\/h4>\n\n\n\n

o   Profile photo (circular): 110 x 110px<\/p>\n\n\n\n

\u00b7         Logo dimensions on Facebook:<\/span><\/h4>\n\n\n\n

o   Profile photo (square): 160 \u0445 160px<\/p>\n\n\n\n

o   Cover photo: 1640 x 624px<\/p>\n\n\n\n

\u00b7         Logo dimensions on YouTube:<\/span><\/h4>\n\n\n\n

o   Profile photo (circular): 800 x 800px<\/p>\n\n\n\n

o   Thumbnail photo: 1280 x 720px<\/p>\n\n\n\n

o   Cover photo: 2560 x 1440px<\/p>\n\n\n\n

\u00b7         Logo dimensions on Twitter:<\/span><\/h4>\n\n\n\n

o   Profile photo (circular): 400 x 400px<\/p>\n\n\n\n

o   Cover photo: 1500 \u0445 1500px<\/p>\n\n\n\n

\u00b7         Logo dimensions on LinkedIn:<\/span><\/h4>\n\n\n\n

o   Profile photo (circular): 400 \u0445 400 px<\/p>\n\n\n\n

o   Cover photo: 646 x 220px<\/p>\n\n\n\n

\u00b7         Logo dimensions on Pinterest:<\/span><\/h4>\n\n\n\n

o   Profile photo (circular): 165 x 165px<\/p>\n\n\n\n

We recommend that you use PNG files for social media as they provide lossless compression unlike in JPEG formats which decrease the quality and makes the image look soft or pixelated.<\/p>\n\n\n\n

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